Shakira. Madonna. BTS. All Three at the World Cup Final. This Is Not Normal.

The FIFA World Cup Final has existed since 1930. In all that time — 96 years — there has never been a halftime show.

No concert. No performers. Just the teams walking back to their dressing rooms while the stadium catches its breath.

That ends July 19.

FIFA announced that the final at MetLife Stadium in New Jersey will feature the first halftime show in World Cup Final history. And they did not exactly start small with the lineup. Shakira. Madonna. BTS. All three on the same stage at the biggest match in world football.

Think about what that means for a second. This is not a regional pop star. This is not a single act playing ten minutes of their greatest hits. This is three of the most globally recognised names in music, performing at an event watched by an estimated one billion people on television and another 82,000 inside the stadium. Live.

Shakira is basically a World Cup institution at this point. This will be her fifth connection to the tournament musically. She knows how to perform for these crowds.

Madonna at 67 is still capable of generating a reaction just by appearing. Her presence anywhere is news. At a World Cup Final it will be one of the most talked-about moments of the tournament, regardless of what she actually performs.

BTS brings something different — a global fanbase that is organised, passionate and spread across every country watching this final. The BTS Army in Nepal alone is significant. In South Korea, Japan, Southeast Asia, the reaction will be enormous.

The match kicks off in the evening. Halftime comes whenever it comes. Then the music starts.

July 19. New Jersey. Block out your entire evening.